One of the most common elements to highlight the products are its origins. With the Italian has done everything so brand bread Villaggio (near the Canadian agency Cundari) wanted to perform an action experiences to transport buyers to their brand herself Italy. And Italy does not know if they were taken, but certainly the experience was unforgettable.
Posted by Odilo Montero in guerrilla, experiential marketing Tags: Cundari, gondola, gondola basket, supermarket shelf, guerrilla, italian, experiential marketing, street marketing, Villaggio, www.cundari.com nordic cold storage
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