3) ideal birth Clip - Master of Marketing reinhart foodservice Management, PhD Student Management S

3) ideal birth Clip - Master of Marketing reinhart foodservice Management, PhD Student Management Systems - Accounting & Management martyr Beheshti University and head of corporate planning and market analysis company Food Pyramid Middle East Mani
Review of rapid developments in the field of ICT for political change, has caused widespread economic and social. Globalization is in fact the result of developments in the IT sector is amazing. reinhart foodservice According to experts, knowledge management, companies can compete in today's market today that are familiar with the language and tools. According to Michael Porter, the role of the Internet could alter race strategy. To this end, companies reinhart foodservice that want to be successful in e-commerce marketing features in an electronic environment is essential, and definitely in a new era for competitive markets of today significant presence in the modern The paradigm of the views and achieve.
1) Introduction to enhance public access to the Internet has led to the possibility of trade through the World Wide Tar is a special place. Ecommerce features such as the globalization of trade, to remove the constraints of time and space resources to purchase price reduction, increase of sales, there is no time limit on transactions, easy access to the information needed, significantly reducing transaction costs, reducing transaction costs when and many of the benefits of e-commerce reinhart foodservice growth has been dramatic. E-commerce has caused dramatic changes in competitive conditions. For example, the emergence and rapid entry of new competitors into the market concerned, even from outside the business environment, globalization, globalization of markets and competition is fierce competition in standards and these changes are considered. Visitors reinhart foodservice usually in search of lower priced products are the sites to follow. Thus, competition is more intense in the electronics market and should be emphasized long-term relationships on line. About 80% of on-line retailers in America, believes that to revisit the site, price is the primary factor. Some companies misrepresenting their site more attractive sports schedule on-site display or to allow visitors reinhart foodservice to choose their favorite music (ALLEN, FJERNESTAD, 2001).
2) the impact of information technology on marketing Internet marketing has created a different environment and new approaches are needed. To explain the new age marketing new perspectives and paradigms in this area should be brought on. According reinhart foodservice to Hoffman reinhart foodservice Nzrnvak how many communication model into a communication reinhart foodservice model to how many how many (MANY-TO-MANY) has changed. A model to how many (ONE-TO-MANY) of trying to focus a lot of customers through mass media such as television and newspapers to attract. Information reinhart foodservice on how many how many models simply can not be sent from the sender to the receiver and individuals involved in the creation of information and experience it. In other words, the interactive relationship that customers interact with organizations that are involved in determining the content of advertising. Asvykvla (SVIOKLA) Vrypvrt (RAYPORT) believe that every company today competes in two worlds: the physical world of resources (the market) and the virtual world of information (market space). The market space or virtual value chain data source for creating value for customers (Eidetal, 2002). The two researchers reinhart foodservice said they must now focus on demand rather than supply and demand should be set based strategies. Urban (Urban) reinhart foodservice believes that the Internet has given consumers more power to the new conditions shaping the marketing paradigm has led customers to businesses. In consumer marketing to business (C2B) customers the best products with the lowest price demand (Eid, etal, 2002). Porter (Porter) says that the role of the Internet has changed the strategy and competition. Undoubtedly, with the advent of the Internet has reduced profitability in different industries. It is important sustainable competitive advantage for companies. Sustainable competitive advantage can be achieved in two ways: One is operational effectiveness. That is what the competitors are doing, but we're doing better than they do. Operational effectiveness reinhart foodservice through better reinhart foodservice technology, better data, better trained staff, effective management structure is obtained. Another method is to gain a sustainable competitive advantage, strategic localization. That is a unique service offered to customers and competitors should be treated reinhart foodservice quite differently. The Internet makes it more difficult to maintain a sustainable competitive advantage, but new opportunities to strengthen the strategic localization different reinhart foodservice from competitors makes (Eid, etal, 2002). Byrynglfsvn (Bryngolfsson) and Smith (Smith) argue that the Internet has created a whole market. Such information reinhart foodservice is fully available and buyers can compare their services and parts dealers said. Internet services and relationship marketing requires long-term relationship with our customers provide. In fact, marketing is an interactive process that builds a relationship in a social space (Eid, etal, 2003). All this has implications for marketing in the IT environment beyond national borders and international marketing is also true. However differences in the general market environment in international markets, the importance of changing the culture, etiquette, intellectual property, foreign languages and more. A summary table